We all know today about the rapid consolidation in agriculture, both with agri business and cattle producers alike taking place. The question is how to best manage this reality when everyones customer base shrinks from this attrition.
With close to 75% of all cattle, feedlots and cattle producers residing in Alberta and Saskatchewan it still remains a strong and affluent market for companies wanting to reach cattle producers. We call this, Canada’s beef capital.
Our two publications targeting ONLY cattle producers ensure your advertising message is reaching YOUR CUSTOMERS. There’s no wasted circulation with our publications because they are mailed to a name and address. Many publications have circulation that is UNqualified. They are simply mailed to rural route addresses supplied by Canada Post and can not be verified as to type of farming operation. It’s hit and miss.
We give you 100% effective use of every dollar spent reaching your customer – beef producers.